Verna Solutions

Marketing Website

Meridian Advisory (Sample)

Sample case study: a marketing site redesign for a professional services firm, doubling organic enquiries after a technical SEO rebuild.

Lighthouse SEO
68100
Largest Contentful Paint
4.8s1.2s
Indexed pages
934
Organic enquiries
baseline

The challenge

This sample scenario describes a professional advisory firm whose site looked dated, ranked poorly, and converted almost no organic traffic. The existing build rendered most content client-side, leaving search engines with little to index.

The approach

The sample approach: a full redesign grounded in how prospective clients actually evaluate advisory firms, built as a statically rendered site with structured data on every page. Every service got its own indexable, deep-linked page targeting the queries clients actually search.

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